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What to Expect at Your First NEPA BlogCon

Only a few more days until the big event we’ve been waiting for: BlogCon 2016! If you’re a newbie and this is your first BlogCon here is a good idea of what to expect. You get out of your car, and you are now standing on the beautiful Penn State Worthington-Scranton campus on a beautiful…

How to Be a Blog of the Year (Tips for All Bloggers!)

The Blog of the Year Awards (BOTYs, if you will) are in full swing and the NEPA BlogCon squirrels have been busy reviewing your nominations! If you haven’t submitted your blog (or a blog you love!), do it now before we close nominations on September 15. Hint, hint. Nudge, nudge. But anyways, back to the…

25 Blog Post Ideas

25 Blog Post Ideas to Break that Writer’s Block

There’s nothing more terrifying for a blogger than when you’re staring at a blank computer screen (or paper if you like the old-fashioned way of things) and have nothing to write about. Blogs are all about providing a constant flow of content for your audience, so don’t miss a beat–even when you have a bit…

The Power of Evergreen Content

The Power of Evergreen Content and Why You Need It

Evergreen content for your website, business or other, is an important part of your content marketing strategy.  It is a type of content which acts as a foundation for what you are building; and without it, it becomes more difficult to build a substantial, nourishing, and engaging site. Content which is timeless, offers high value,…

Six Best Interview Tips for Bloggers & Podcasters

“When you talk, you are only repeating what you already know. But if you listen you may learn something new.” ~ Dalai Lama More than ever, internet audiences are gravitating towards blogs that provide unique, consistent, and powerful content. They are exceedingly in want of new and interesting information to either educate, inspire, or entertain….

The Secrets of Google Analytics for Content Inspiration

Coming up with new content for an editorial calendar can be rough.  There is a secret tool in your batman-style content creation utility belt: Google Analytics.  Here are three easy ways that GA can help you sort through the content on your site and hand-pick the topics your audience will find interesting.  Use the Landing Page Report…

Being the Best Blogger

Nobody has time for mediocre blogs. Readers crave content that is entertaining, enlightening and useful.  This puts a great deal of pressure on newbies and experienced bloggers alike. Being the best blogger in your niche is a lot more than a spark of creativity and a one hit wonder. Whether you blog about food, politics…